The Unstoppable Peggy Siegal

Vanity Fair January 1996

january_1996_spread_400Whether it’s for Mickey Schuloff’s annual East Hampton gala or a Steven Spielberg fund-raiser, New York Uber-publicist Peggy Siegal is the keeper of the fame, with a 25,000-name database of A-list hard-to-gets and B-list rent-a-crowd durables. Hitting the power-party circuit Ed Klein finds out how Siegal has erased the line between entertaining and promoting.

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